How to repurpose your content

It’s so easy to break your head over creating content for all your platforms. Blog posts, web content, Facebook, Instagram, TikTok, LinkedIn… the list goes on. What if we told you there’s a relatively simple way to do it all?

Start with your long-form content: Write two or three blog posts a month. Source all your images - the hero ones, images to pepper your blog posts, all of it.

Once this is done, use your photos for all your other platforms. Pick out small, but important, bits from your blog posts to repurpose into short-form content - create an Instagram carousel with a handful of images, put together a Reel or a TikTok using the images and text you’ve already got.

Pick and choose some elements for Facebook or LinkedIn - short and snappy wins the race here. If you prefer, you can even link directly to your blog post on Facebook or LinkedIn. 

All of this adds credibility to your business, product or service. If it’s so frustrating to do so, start small and infrequently, then build up to it. Or you could simply get in touch with us to give you a helping hand. We’ll do some of the heavy lifting for you by way of writing a handful of blog posts which will make it easy for you to make the bite-sized content audiences are consuming like wildfire.